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What Founders Often Misunderstand About Business Value

What Founders Often Misunderstand About Business Value

by John F Kettley | Aug 17, 2026 | Exit Strategy, Leadership, SMEs

One of the questions I’ve been asked more than any other over the years is, “What do you think my business is worth?” It’s usually followed by a conversation about turnover and how great their sales opportunity pipeline is (Next year will be our best year ever). They...
The Business Is Usually a Reflection of the Owner

The Business Is Usually a Reflection of the Owner

by John F Kettley | Jul 6, 2026 | Leadership, SMEs

 When I look at a business, I usually start with the owner. Not because the numbers don’t matter. They do. But the numbers are often the result of decisions that started much earlier. They show the effect. The owner usually shows the cause. How someone talks about...

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JOHN F. KETTLEY

Business • Wealth • Freedom

john@johnfkettley.com

John F. Kettley is an entrepreneur, business adviser, author and mentor with decades of experience building, buying, growing and selling businesses. Today, he helps experienced business owners build more profitable, valuable and less owner-dependent businesses that create personal wealth, choice and freedom.

 

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